amber williams

653K

291K

198K

28 I la, CHI I black I ✉️ amber@agencycliquish.com

Amber's journey with Vitiligo has aided her in forming a self-confidence that she now uses to create amazing beauty content to educate and inspire others. Her audience has been able to watch A steady flow of video content across all social platforms.

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Top performing platforms 📊

  • Instagram

    Total Followers: 291,329

    Engagement Rate: 11.06%

    avg Likes per Post: 30,232

    avg Comments per Post: 328

  • TIKTOK

    Total Followers: 653,303

    Engagement Rate: 1.64%

    avg Views per Video: 727,510

    avg Likes per Video: 11,641

    avg Comments per Video: 257

  • YouTube

    Total Subscribers: 198,000

    Engagement Rate: 3.12%

    avg Views per Video: 1,387,902

    avg Likes per Video: 42,470

    avg Comments per Video: 803

Overall Insights ✨

  • Audience demographic 👥

    Gender:

    51.4% Female

    48.6% Male

    US Following:

    53.2% United States

    Age:

    24.4% 18-24 Years old

    47.3% 25-34 Years Old

    19.0% 35-44 Years Old

    Ethnicity:

    6.9% Asian

    61.7% Black

    24.4% Caucasian

    7.0% Hispanic

  • brand match & potential 🎯

    Although amber's personal brand leans more in beauty, it is a great opportunity to partner with a known name in a category that she is less saturated in.

    Also, amber does a great job of mixing in serious conversation into her feed. this is great to have in a partner when looking to promote ksny company initiatives.

Relevant news

  • Woman with vitiligo on self-love: 'You have to trick out your flaws'

    Williams credits her mother with being a big help in coming to terms with what she looked like, “My mom would always tell me I had to trick out my skin, meaning that I had to carry myself with confidence by dressing the way I wanted to, trying different hairstyles, and playing with makeup.”

    yahoo

Partnerships & Awards 🏆

Circle of influence

  • atiya mahoney

    Tiktok: 95K
    Instagram: 146K
    youtube: 355K

  • raye boyce

    Tiktok: 339K
    Instagram: 1.6M
    Youtube: 1.9M

  • armiel chandler

    TIKTOK: 30.5K
    INSTAGRAM: 62.7K
    YouTube: 3.1K

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