Gender:

71.6% Female

28.4% Male

US Following:

72.5% United States

Age:

55.5% 18-24 Years old

27.3% 25-34 Years Old

5.4% 35-44 Years Old

Ethnicity:

9.8% Asian

68.9% Black

15.3% Caucasian

6.1% Hispanic

With an amazing smile in almost all of her content, ashley’s energy fully embodies the spirit of the joy is campaign.

a natural with video content, it can be expected that she would be skilled in integrating the product & messaging in a very organic way.

Gen Z herself, ashley has a very strong gen z following, while also still connected to the ksny millennial target. this allows for content that is young & fresh, but still maintains resonance with the core.

like many influencers in the beginning days of their career, these times allow for brands to come in and establish meaningful relationships early.

with a very strong cross-platform presence (consistently posting different content on each), long-term partnership could not only result in a wide variety of assets, but also potential platform learnings.