jae gurley

1.7M

127K

46K

24 I NYC I black I ✉️ JaeGurley@talentiish.com

JAe gurley has leaned full-force into the tiktok community; and now has a loyal audience that is enjoying the opportunity to follow her journey. Through fashion, family and industry commentary, jae offers quite a range of content.

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Top performing platforms 📊

  • Instagram

    Total Followers: 127,217

    Engagement Rate: 1.60%

    avg Likes per Post: 1,998

    avg Comments per Post: 46

  • TIKTOK

    Total Followers: 1,700,000

    Engagement Rate: 4.47%

    avg Views per Video: 86,008

    avg Likes per Video: 3,803

    avg Comments per Video: 41

  • YouTube

    Total Subscribers: 46,700

    Engagement Rate: 5.63%

    avg Views per Video: 587,380

    avg Likes per Video: 32,705

    avg Comments per Video: 374

Overall Insights ✨

  • Audience demographic 👥

    Gender:

    81.5% Female

    18.5% Male

    US Following:

    68.3% United States

    Age:

    35.6% 18-24 Years old

    30.2% 25-34 Years Old

    13.6% 35-44 Years Old

    Ethnicity:

    13.5% Asian

    47.2% Black

    33.6% Caucasian

    5.6% Hispanic

  • brand match & potential 🎯

    Through support online, jae decided to make the transition to identify as a transgender woman. The inclusion into the Q4 roster is a great way to further diversify the list, while also upholding brand fit.

    Jae does well with lifestyle content and also content speaking directly to camera during grwms. having already touched on a number of serious topics such as gender identification and influencer diversity, she would easily be able to amplify ksny values as well.

Relevant news

  • How TikTok helped me come out of my shell and into my identity as a trans woman

    "When Covid devastated the world in 2020, my life fell apart, and TikTok helped put it back together. I was sent home from NYU, my summer theater internships evaporated, and with graduation around the corner (and student loan repayment behind it), I had no idea what I would do to face pending unemployment. TikTok was not only a chance to escape from these worries but also a chance to find a community that helped me find the woman I knew I was all along."

    yahoo

  • Essence Fest 2024: L’Oreal And Jae Gurley Share Tips On Street Harassment

    "Bugaboos, strangers, hecklers, whatever you call them; unsolicited agitators can cause harm, and L’Oreal Paris, Jae Gurley, and Right To Be are providing ways to stop them. Between the weekend's socializing, performances, and panel conversations, the Creator’s House received a crash course on standing up to street harassment and how to address the culture of it in our communities."

    essence

Partnerships & Awards 🏆

Circle of influence

  • Ashley Masse

    Tiktok: 46.9K
    Instagram: 128K
    youtube: 57.7K

  • Antoni Bumba

    Tiktok: 922K
    Instagram: 80.2K
    youtube: 2.7K

  • drew afualo

    TIKTOK: 7.9M
    INSTAGRAM: 1.1M
    YouTube: 10.9K

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