Gender:

83.8% Female

16.2% Male

US Following:

39.3% United States

Age:

54.6% 18-24 Years old

32.2% 25-34 Years Old

5.2% 35-44 Years Old

Ethnicity:

13.7% Asian

21.1% Black

47.5% Caucasian

17.7% Hispanic

Jenny offers a great variety in content that would allow this campaign to fit well within her feed.

active cross-platform and creating around a number of differnt topics, jenny’s audiences will likely find geniuine interest in her support of joy is.

from her sprinkled In posts on health & wellness, it is clear that self-care is a priority to her.

her online behavior gives her flex to create content that leans heavy into messaging, styling or a combination of both.

from her audience demographic we see that Jenny is a great example of an influencer that is brand aligned, but also has large range in appeal.

Her audience is comprised of both a significant Gen Z & millennial following, as well as significant representation of each ethnicity.